Founder & Principal
Enterprise brand strategist. Founder of Rider Global Ventures. Over 20 years consulting for the world's largest B2B companies — launching products and services in more than 70 countries.
20+
Years of Experience
70+
Countries
Fortune 500
Client Roster
12+
Global Case Studies
About Derek
Derek Rider is one of the world's leading enterprise brand strategists, with over 20 years of experience consulting for the world's largest B2B companies. He has led the launch of products and services in over 70 countries, working alongside Fortune 500 leadership teams to build the narratives and campaigns that define categories and drive growth.
Derek founded and led Media One Creative (Media One Creative Inc.) and Media One Group — building a reputation for transforming how global enterprises communicate their value. The expertise, intellectual property, and portfolio of work developed through those organizations now forms the foundation of Rider Global Ventures.
Today, through Rider Global Ventures, Derek leads brand narrative development, full 360 brand-to-demand campaigns, TV commercials, brand films, and go-to-market strategy for some of the world's most recognized companies — from technology giants to global consumer brands.
His philosophy: great work starts with a great story. Everything RGV builds begins with finding the through-line that makes a brand impossible to ignore.
Areas of Expertise
Selected Clients
Frequently Asked
Derek Rider is the founder and principal of Rider Global Ventures, an enterprise brand strategy and narrative consulting firm headquartered in Toronto, Canada. He has over 20 years of experience consulting for the world's largest B2B companies, launching products and services in over 70 countries.
Derek Rider and Rider Global Ventures have built brand narratives and campaigns for Fortune 500 companies including Disney, Amazon, Meta, Salesforce, Hyundai, Five9, JFrog, Wiley, Bremont, Fairbanks Morse Defense, University Health Network, and Immigration, Refugees and Citizenship Canada.
Media One Creative (Media One Creative Inc.) was a brand strategy and creative agency founded by Derek Rider. The expertise, intellectual property, and portfolio of work developed through Media One Creative now forms part of the Rider Global Ventures practice.
Media One Group (Media One Group Holdings) is a portfolio company within the Rider Global Ventures group of companies, representing the continuation of Derek Rider's decades of work in enterprise brand strategy and marketing transformation.
Derek Rider is based in Toronto, Ontario, Canada. Rider Global Ventures is headquartered at 100 King St. W., Suite 5600, Toronto, ON, M5X 1C9.
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