Case Studies — Rider Global Ventures

Rider Global Ventures has delivered enterprise brand strategy and narrative campaigns for the world's largest companies. Below are 13 case studies spanning entertainment, technology, healthcare, government, manufacturing, and more.

DisneyNew Worlds. New Audiences. New Revenue.

Industry: Entertainment

Category: Brand Campaign & Narrative Strategy

Disney needed content strategy and narrative support to launch new IP within its Parks business. Together, our storytellers and creatives built new storylines and content for some of Disney's most prized IP.

"RGV's creative resonated with our team. Their understanding of our IP was at a level that surprised us. The work felt like it came from inside the studio."

VP, Disney Parks & Experiences
  • 250M+ Campaign Reach
  • 5x Engagement Lift

Services: Campaign Architecture, Brand Strategy, Creative, Production

AmazonFrom Launch to Long-Term Market Leader.

Industry: Retail & Technology

Category: Product Launch & Advertisement Creation

Amazon required a partner to accelerate its consumer facing brand adoption of Amazon Advertising. We architected a launch program for large brands which expanded to CPG, Automotive and Non-Profit industries and has continued for over 7 years.

"Seven years in, they still bring the same energy and rigour as day one. Helping brands connect with their audience on our platform."

Director, Amazon Advertising Canada and LATAM
  • CA/US Market Coverage
  • 100+ Enterprise Accounts

Services: Creative, Demand Generation

MetaThe Story Behind the Hardware.

Industry: Consumer Technology

Category: Narrative Development & Brand Transformation

Meta engaged us to rebuild its enterprise brand narrative for new technology products coming to market. We developed commercials and product launch content for Meta glasses that launched externally at Meta Connect.

"RGV translated a complex product vision into a story the world could feel. The Connect launch exceeded every benchmark."

Head of Meta Glasses
  • 28 Countries Reached
  • 190M+ Impressions

Services: Narrative Development, Brand Strategy, Earned Media, Creative, Video

SalesforceRecord Attendance. Dominant Share of Voice.

Industry: B2B Technology

Category: Campaign Architecture & Experiential

Salesforce tasked us with designing the integrated campaign and experiential strategy for components of its flagship Dreamforce conference. We built a multi-channel narrative that drove record attendance, dominated share of voice, and converted executive engagement into measurable pipeline.

"RGV nailed the brand architecture and narrative positioning."

CMO, Salesforce Agentforce
  • 170K+ Attendees
  • #1 Share of Voice

Services: Experiential, Campaign Architecture, Creative, Production, Strategy

Five9$108M ARR. Built on a Single Narrative.

Industry: SaaS

Category: Go-to-Market Strategy & Demand Generation

Five9 needed to differentiate its AI-powered contact centre platform in a crowded SaaS market. We built a full go-to-market strategy -- from category narrative and competitive positioning to integrated demand generation -- that drove enterprise pipeline and accelerated analyst recognition.

"The 360 brand to demand campaign was a first of its kind for Five9. We broke the internet, ended up on the news and hit our pipeline targets."

CMO, Five9
  • 5x Pipeline Growth
  • 400M Earned Media Impressions
  • $108M ARR Influenced

Services: Strategy, Demand Generation, Brand, AI, Executive Storytelling

Hyundai$60M in Sales. One Cinematic Campaign.

Industry: Automotive

Category: Brand Transformation & Celebrity Campaign Production

Hyundai and Disney engaged us to lead the North American brand transformation campaign for its Disney special edition IONIQ electric vehicle lineup. We developed a cinematic content strategy involving celebrity actors John Stamos and Josh Peck -- capturing a new generation of buyers.

"The campaign celebrated Disney's 100th and we sold out of our co-launched customized Disney Edition IONICs, nationwide."

CMO, Hyundai USA
  • +58% Brand Consideration
  • $60M In Sales Achieved

Services: Brand, Creative, Video, Production, Media, Campaign Architecture

BremontNew Markets. New Prestige. Five Telly Awards.

Industry: Luxury Consumer Goods

Category: Brand Strategy & Product Launch

Bremont, the British luxury watchmaker, needed to expand its global presence beyond its core aviation heritage audience. We crafted a brand strategy and earned media program that introduced Bremont to new luxury segments -- from motorsport to aviation -- while deepening its premium positioning.

"We are very proud of RGV's work and the recognition of the Telly Awards celebrating our work on the 2025 campaign."

Global Chief Marketing and Digital Officer, Bremont
  • 3x International Press Coverage
  • +67% New Audience Reach
  • 5 Telly Awards

Services: Brand Strategy, Earned Media, Creative, Strategy, Video

Fairbanks Morse DefenseMarketing and Narrative Support for the Defense Industry

Industry: Defense

Category: Executive Storytelling & B2B Campaign

Fairbanks Morse Defense required a strategic communications and campaign program to strengthen its position with U.S. Navy and defense procurement audiences. We built an executive storytelling framework and targeted B2B campaign that elevated brand authority and supported major contract pursuits.

"In defense, credibility is everything. RGV built us marketing content and product content for our tradeshows that moved the needle."

Chief Marketing Officer, Fairbanks Morse Defense
  • $1B+ Contract Pipeline Supported
  • 100% Key Account Penetration
  • 4x Stakeholder Engagement

Services: Executive Storytelling, Strategy, Brand, Creative, Earned Media

UHNA $1B Campaign. A Nation Behind It.

Industry: Healthcare

Category: Institutional Brand & Campaign Strategy

UHN, Canada's largest research hospital network, engaged us to build a brand and campaign strategy that communicated its global research leadership to donors, government, and international partners. We developed a narrative architecture that elevated UHN's profile and supported a landmark capital campaign.

"They made the complexity of world-class research feel urgent and human. We were able to communicate our 5-year vision to our stakeholders."

VP Marketing & Communications, University Health Network
  • $1B+ Capital Campaign Supported
  • 40+ Media Placements

Services: Brand Strategy, Campaign Architecture, Creative, Earned Media, Strategy

IRCC12 Languages. 8.4 Million People Reached.

Industry: Government

Category: Public Communications & Multicultural Campaign

IRCC commissioned a national multicultural communications campaign to reach prospective immigrants and newcomers across 12 language communities. We designed a culturally resonant, multi-platform campaign that delivered critical citizenship and settlement information with clarity, warmth, and authority that is used to this day for every newcomer to the country.

"The campaign set a new standard for multicultural government communications. Every new Canadian watches these resources upon arrival to our country."

Director of Communications, IRCC
  • 12 Language Communities
  • 8.4M+ Canadians Reached
  • 94% Message Comprehension
  • +52% Application Completion Rate

Services: Campaign Architecture, Creative, Production, Media, Strategy

WileyUnifying 56 Acquisitions Under One Brand

Industry: Publishing & Education

Category: Brand Evolution & Campaign Strategy

Wiley engaged RGV to lead a comprehensive brand evolution that modernized their identity and unified over 56 disparate acquisitions under a single, coherent narrative. We developed a new narrative platform and the brand campaign "Learn On" — a rallying cry that gave the entire organization a shared voice, purpose, and direction for the next chapter of growth.

"The "Learn On" campaign gave us something we had never had before — a single voice that every part of our organization could stand behind."

Chief Marketing Officer, Wiley
  • 56+ Acquisitions Unified
  • 1 Narrative Platform
  • Global Campaign Reach

Services: Brand Strategy, Narrative Platform, Campaign Architecture, Creative, Strategy

JFrogA Unifying Brand Narrative for a Global DevOps Leader

Industry: Technology & DevOps

Category: Brand Narrative & Campaign Strategy

JFrog commissioned RGV to develop a new unifying brand narrative that brought clarity and cohesion to a fast-growing global technology company. We built a narrative platform that captured the essence of the JFrog brand and translated it into a brand campaign and suite of sales and marketing tools deployed across their global organization.

"We were seeking a unifying brand narrative for years. RGV found the through-line."

SVP Sales and Marketing, Americas, JFrog
  • Global Campaign Deployment
  • 1 Unifying Narrative Platform
  • Sales & Marketing Enablement Across All Channels

Services: Brand Narrative, Campaign Architecture, Creative, Sales Enablement, Strategy

Charter Next GenerationCreating a Unified Brand Narrative for a $1B+ Manufacturing Company

Industry: Manufacturing

Category: Brand Strategy & Narrative Architecture

CNG's challenge was not a lack of capability -- it was a lack of narrative clarity. Already solving complex problems across food, healthcare, industrial and specialty applications, its breadth made the brand difficult to summarize. Materially Better. solved that problem by turning CNG's material science into a business advantage: one clear organizing idea across the entire portfolio. The result was a scalable brand platform -- a BIAS (Brand In A Sentence) -- that connected CNG's technical expertise, commercial value and corporate purpose in language the market could immediately understand.

"We are aligned on the Materially Better bias. It works best when showing how CNG delivers broader impact, such as healthier living, longer-lasting buildings, closing the wage gap, and reducing food waste."

Director, Marketing Innovation, Industrials and New Markets, Charter Next Generation
  • $1B+ Revenue Base Unified
  • Narrative Expanding to New Markets
  • 1 Unified Message Hierarchy

Services: Brand Strategy, Narrative Architecture, Content Strategy, Stakeholder Engagement, Strategy

Case Studies

Work That Moves Markets

13 case studies across entertainment, technology, healthcare, government, and manufacturing.